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Art Market Trends in 2026: Why the "Rubey Way" is Winning.

About the 2026 "flight to quality" in the art market, featuring our HERstory initiative, the legacy of the Antwerp Six, and the intersection of institutional prestige with fractional ownership.

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Dear Rubey Community,

The arrival of spring has brought a renewed sense of clarity to the global art market. As we analyze the data from the most influential industry reports released this month, it is becoming increasingly evident that the "Rubey model", prioritizing institutional quality and social utility, is exactly where the smart capital is flowing.

Market Intelligence: The 2026 Global Recalibration

The newly released Art Basel & UBS Global Art Market Report 2026 provides a fascinating look at a market in "recalibration." While speculative trends have faded, the report highlights a significant 11% growth in the Modern Art sector, driven by a "flight to quality." Investors are increasingly seeking out historical significance and proven museum pedigree, seeking "Safe Havens" in tangible assets that offer aesthetic durability and long-term stability.

This global pivot validates Rubey’s core philosophy: that the most secure value is found in pieces with recognized cultural importance.

Furthermore, the report notes a transformative shift in gender representation, with female artists now making up 50% of primary market representation. This social milestone is mirrored by a significant financial one on the buying side: female collectors are increasing their spend at a faster rate than their male counterparts, with a documented preference for works that offer social impact.

The market is finally correcting the historical undervaluation of female masters from both the supply and demand perspectives. At Rubey, we have seen this momentum firsthand through the enthusiasm for our HERstory initiative, proving that the future of the art market is both more inclusive and more financially stable.

Antwerp Spotlight: The Antwerp Six at MoMu

Antwerp is currently capturing the global spotlight with the opening of a monumental exhibition at MoMu (Fashion Museum Antwerp), marking 40 years since the "Antwerp Six" first revolutionized the fashion world. The legacy of designers like Dries Van Noten and Ann Demeulemeester reminds us that Antwerp, Rubey’s home city, has always been a city that challenges the status quo through radical independence and artistic excellence.

At Rubey, we view ourselves as part of this same lineage of local innovators. Our museum-first approach means we are constantly looking to bridge the gap between world-class cultural institutions and the everyday investor. Because we believe that iconic heritage belongs in the public eye, we are always exploring new horizons for our community.

As the Antwerp Six celebrate their heritage at MoMu, it sparks a compelling question for the future: How fantastic would it be if Rubey could bridge the gap between world-class fashion archives and fractional ownership? We would love to hear your thoughts on seeing iconic fashion history become an accessible part of your investment portfolio.

Current Opportunities: Invest in History

Following the trends identified in this month's global reports, we are proud to highlight the active opportunities on the Rubey platform that perfectly capture the current "flight to quality" and "safe haven" demand.

Our HERstory Collection allows you to participate directly in the rising valuation of 20th-century female masters. In collaboration with the KMSKA, we are bringing these long-overlooked masterpieces into the spotlight, offering investors a chance to be part of the most statistically significant growth sector in the current market.

Additionally, the Mercedes-Benz 230 SL "Pagode" remains available for fractional investment. Currently on loan to the Autoworld Museum in Brussels, this vehicle represents the intersection of blue-chip automotive engineering and museum-grade art.

Finally, we are excited to share that we are currently preparing a brand-new "Icons" project. A unique single-asset opportunity that will be launching soon. Stay tuned for more information!

To conclude, the reports show that the data is clear: the market rewards transparency, institutional validation, and historical depth. We are proud to provide you with access to all three.

All the best, Maarten Van Doorslaer, CEO Rubey

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Maarten Van Doorslear

CEO


2 April 2026

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