Investing in art
was never
more rewarding.
Rubey enables you to invest in high-quality art.
These masterpieces are exhibited in top museums.
Increasing their value more than when kept in a vault.
As a Rubey investor:
you create a positive societal impact.
you diversify your investments.
you help grow museum collections.
you democratise investing in art.
And all this through a regulated investment product.
Invest in this masterpiece
Carnaval de Binche
James Ensor
RBY001
Current offered token price
1,50 EUR
Tokens in circulation
1.000.000
Initial price per token
1,41 EUR
Loan until
2033
Oil on canvas
61 cm x 76 cm
1924
Royal Museum of Fine Arts Antwerp (KMSKA)
Art is an excellent investment.
> artwork scarcity drives demand and value
> art preserves wealth and hedges inflation
The graph shows the Sotheby’s Mei Moses Index for the broader art market from 1950 to 2021. The index benchmarks at 1 in 1950 and shows the trajectory in demand for the overall market, a compound annual growth rate of 8.5%.
Developed in 2002 by New York University Stern School of Business Professors Jianping Mei, PhD and Michael Moses, PhD, the Sotheby’s Mei Moses index controls for differing levels of quality, size, color, maker, and aesthetics of a work of art by analyzing repeat sales.
Investing in art via Rubey.
How does it work?
"Rubey offers alternative investment products to both large and small investors, so that everyone - not just large investors - can benefit from exceptional monetary and non-monetary returns."
— Maarten Van Doorslaer, CEO Rubey
"At last, there's an innovative financial product that enhances the liquidity of traditional investment options, such as art."
"Tokeny and Rubey together ensure that blockchain technology goes hand in hand with financial legislation, resulting in a strong and regulated investment product."
"I am proud that the Royal Museum of Fine Arts Antwerp welcomed the worldwide-first tokenized masterpiece into its collection, and I look forward to starting new projects with Rubey."
"We are proud to support Rubey - as a digital pioneer - in the legal and procedural assessment of their KYC processes."
Rubey investors
create impact.
By investing via Rubey, you are
> supporting museums
> democratizing art access
> driving societal impact
According to Deloitte's 2024 Art & Finance Report, the new generation of investors is driven by the financial aspects of investment, but even more by its societal impact. Rubey's Art Security Tokens encompass both. All artworks and collectibles are loaned to museums, making them accessible to everyone while supporting the museums with long-term and free-of-charge collection expansion. At the same time, the long-term exhibition ensures a greater increase in value than if the works were kept in a vault.
Security Tokens are financial securities.
> in accordance with EU financial legislation
> in line with the rules imposed by local regulators
> accompanied by the issuance of an information note
The issuance of Security Tokens (or Tokenized Securities) is subject to financial legislation and supervision by regulatory authorities, resulting in enforceable rights and obligations for both issuer and investor. This distinguishes Security Tokens from unregulated blockchain tokens such as Bitcoin or NFTs, for which less clear regulatory frameworks apply.
Rubey's approach
01 - Setup
An investment fund is set up by Rubey in collaboration with a curator and a museum or art gallery. Private investors contribute money to the fund.
02 - Acquisition
During the investment period of the fund, the curator - in consultation with Rubey and the museum - acquires one or more works of art. These are then tokenized as a whole.
03 - Exhibition
The artworks are exhibited in the museum, and from this moment onwards, public investors can also invest fractionally via the Rubey website.
Invest in art of the highest caliber.
Please register to become a qualified investor and start investing in masterpieces, displayed in collections of top museums, making them visible to everyone. Thank you!
